Generally I can give a list of reasons as to why it’s great to have a SEO Copywriter working on your website, but every now and then, a website comes along that does my work for me. Here’s a great example of a site that either needs to hire a SEO Copywriter or needs to replace the one that they’re already using along with their SEO Services Company. Keyword stuffing aside, the grammar on this site is nothings short of terrible. Hopefully this will illustrate exactly what I’ve been talking about on this blog. addthis_url =... 

As more and more companies feature blogs on their websites, I get a steady stream of questions about what exactly should go on a company blog.  While I typically will post any SEO Articles and SEO Press Releases that I’ve written for the client on their blog, there are still plenty of uses for a blog that can be both beneficial and entertaining for both customers and the company themselves. You Too Can Be Ann Landers No matter what your business is, there are people that are going to seek advice on what they should do in regards to your business. ... 

Increasingly I find myself writing both press releases and articles for various clients, and with that comes the increasing number of times that I am compelled to explain the difference between an article and a press release. In light of this I’ve set out to explain, both simply and in detail, the differences between the two to avoid any confusion in the future. Let’s begin. Articles The simplest way to think of an article is to pick up a copy of Newsweek and read an article talking about what to look for when house shopping. If that analogy... 

How to write for search engines is a topic with much debate. While seo companies may disagree on the finer points such as keyword density, how many words should be included on a page and so forth. All good seo companies can agree that the quality of the writing and the persuavness of the content is just as important. Read further to hear Susan Esparza’s view on how to write for the search engines. Much of the time when we take on a new client, one of our recommendations is that they increase the amount of unique, keyword-targeted, text content on... 

Although these tips are geared towards writing a newsletter, they are certainly applicable to quality writing as well. Are you considering adding a newsletter to your website but need some newsletter writing tips to get you started? Do you have concerns like: How much of my time is this going to take up? How long should each email be and how many emails should I send out in total? What if I no longer have anything relevant to say? Can I keep up the quality of my newsletter over a certain length of time? The first thing that you must remember is to always... 

Here’s a great article with a list of ideas for creating great web copy, but also give s a brief overview of people’s habits when reading on the web. News Article Design: 20 Tips For Good Web Copy Clean is better. Eye-tracking studies say so. Web copy should be bulleted, concise, easy. Photos should be informative, not decorative. White space is good. And guys like looking at George Brett’s protective cup. You weren’t expecting that last part were you? I wasn’t either. But this post on effective news article design proves it. Read...