Search engine optimization (SEO) is an important marketing tactic for those companies that want to generate a successful web presence. SEO is what is used to determine where your site ranks in the search engines, and it can help determine how often your site earns traffic. The trends related to SEO seem to change on a yearly basis depending on how people change their search efforts. But along with search engine users, writers can also play a big role in SEO trends. The following are seven different ways that writers can impact SEO. 1. They can write quality... 

Web Development plays a key part in taking a website from a home-made hobby into a professional powerhouse for sales. However it is a complex form of marketing that incorporates a wide variety of techniques and strategies, most notably of course, the implementation of good solid, SEO copy. Having to produce web content with SEO in mind is a thought that often scares Webmasters. They fear that it will take up too much of their time with the added risk of producing them little results. However there is a very simple way for Webmasters to get a grasp on what... 

Generally I can give a list of reasons as to why it’s great to have a SEO Copywriter working on your website, but every now and then, a website comes along that does my work for me. Here’s a great example of a site that either needs to hire a SEO Copywriter or needs to replace the one that they’re already using along with their SEO Services Company. Keyword stuffing aside, the grammar on this site is nothings short of terrible. Hopefully this will illustrate exactly what I’ve been talking about on this blog.  Read More →

As more and more companies feature blogs on their websites, I get a steady stream of questions about what exactly should go on a company blog.  While I typically will post any SEO Articles and SEO Press Releases that I’ve written for the client on their blog, there are still plenty of uses for a blog that can be both beneficial and entertaining for both customers and the company themselves. You Too Can Be Ann Landers No matter what your business is, there are people that are going to seek advice on what they should do in regards to your business. ... 

A recurring issue that I’ve run into recently when dealing with SEO Articles written by somebody other than myself, is length.  The problem isn’t so much that the articles aren’t long enough, but that they’re too long.  You wouldn’t think that having an article with lots of information that lead to it being longer would be a problem, but then you tend to forget that the websites that accept these articles typically only accept SEO Articles up to a certain length.  Here’s a few pointers for those considering writing their... 

Increasingly I find myself writing both press releases and articles for various clients, and with that comes the increasing number of times that I am compelled to explain the difference between an article and a press release. In light of this I’ve set out to explain, both simply and in detail, the differences between the two to avoid any confusion in the future. Let’s begin. Articles The simplest way to think of an article is to pick up a copy of Newsweek and read an article talking about what to look for when house shopping. If that analogy...