ClickZ recently posted the Top 10 Search Terms in 10 Categories. Data is for the four weeks ending January 31, 2007. It may be one of the only places where you’ll find Lexapro, Domino’s Pizza and the Saddam execution video on the same list. The results are evidence that cross-medium promotion remains effective for several industries – movies, food & beverage and travel – but not all. Honestly – when was the last time you saw an ad on TV for Paypal (if you have, please let me know)? If you’re new to Internet marketing... 

Keyword Discovery recently released several new features – last Thursday (1/11) to be exact. After doing a little sniffing around, wasn’t really able to find a definitive opinion from anyone saying either: “Wow this changed my life!” or “Yeah – it’s alright, but nothing big.” Of course, the features are brand new and haven’t been up for that long. However, if you come across any such overwhelmingly positive or negative feedback/commentary about the new features, or if you’ve had an experience one... 

Though there are many different keyword research tools out there, the three most respected are: WordTracker, Keyword Discovery and Overture. While I’m least familiar with WordTracker, I can say that my minimal experience as an SEO copywriter and some research seems to indicate that there is no magical, one-stop shop keyword research tool that’s precise enough to give you everything you want or need. All of the big three have their advantages, with Overture being the most limited. When researching keywords, a range of sources – from SEO for...