What is SMO (Social Media Optimization) you may ask? Ahhhh, yes . . . the cousin to SEO (Search Engine Optimization). (You can thank sites like YouTube and MySpace for this latest innovation in Internet Marketing.) Social Media Optimization is another avenue of search engine optimization that involves making your content - whether written, audio or visual - more readily available in social arenas on the web. The SEO community is all a-buzz with this latest development - and in his article “5 Rules of Social Media Optimization (SMO),” Rohit Bhargava...
Keyword Discovery recently released several new features - last Thursday (1/11) to be exact. After doing a little sniffing around, wasn’t really able to find a definitive opinion from anyone saying either: “Wow this changed my life!” or “Yeah - it’s alright, but nothing big.” Of course, the features are brand new and haven’t been up for that long. However, if you come across any such overwhelmingly positive or negative feedback/commentary about the new features, or if you’ve had an experience one way or the...
Recently came across this interview with Kevin Carr with www.intlnewsmedia.com, the parent company of a multi-faceted online media outlet. Keeping SEO in mind, he discusses online media, press release distribution (including how to become a trusted news media source by the search engines), and the size of the firms his company targets in three different segments. The segment on press releses and articles also discusses effective use and the necessity of blogs. http://www.seoradio.com/20060725-kevin-carr-international-news-media.html addthis_url =...
Though there are many different keyword research tools out there, the three most respected are: WordTracker, Keyword Discovery and Overture. While I’m least familiar with WordTracker, I can say that my minimal experience as an SEO copywriter and some research seems to indicate that there is no magical, one-stop shop keyword research tool that’s precise enough to give you everything you want or need. All of the big three have their advantages, with Overture being the most limited. When researching keywords, a range of sources - from SEO for dummies...
